In our last post, our team of custom label printers at Epsen Hillmer Graphics in Omaha explained how coating your custom product labels provides many benefits you may not have considered. While we went into some detail about label varnishes, today we’d like to tell you about the other main style of coating, lamination. While both methods of coating offer protection and aesthetic design options for your custom product labels, they do so in different ways. In this article, we’ll go further in-depth about the process of lamination and why you should put some thought into the type of coating you choose for your custom labels from Epsen Hillmer Graphics!
While varnish is a layer of silicon applied to a label surface, offering various protective and aesthetic effects, lamination is the application of a thin layer of plastic. Generally speaking, lamination offers better protection from certain common causes of damage; for example, laminating the label protects it from tearing and degradation from moisture. Here are some of the different types of laminate coatings commonly used in the custom label printing industry:
As you can see, there are many coating options available for your custom product labels. Whether you choose varnish or laminate for your next custom label printing project, you can be sure that your labels will stand up to the harsh conditions of shipping and storage that would otherwise cause your labels to begin to deteriorate, even before reaching your customers! With varnish and lamination your products will reach store shelves looking their absolute best.
If you have any questions about custom label varnish or lamination that we haven’t covered in these articles, please give Epsen Hillmer Graphics a call today at (402) 342-7000! Our team of custom label printing specialists will answer any questions you have and get you on track to creating labels for your products that will wow you and your customers, too!