Not only are household products a competitive space, but the bottles or other containers these products come in have to stand up to conditions that are often quite challenging. A big part of the packaging for this type of product is the label that goes on it. If you’re in the process of evaluating potential label solutions for one or more household products, Epsen Hillmer Graphics wants to help you by comparing different options.
Since we have a lot of experience across a wide range of household products, we know which types of labels work best for specific applications. So if you want to ensure your household products look great on shelves and continue to look great in any environment where they’re used, here are the five best types of labels:
When high-quality graphics are a top priority, pressure sensitive labels are an excellent choice. Not only do these labels look great, but they offer a lot of efficiency in regards to their application.
This type of label stands out in the area of being a solution that’s long-lasting and very durable. Those traits make in-mold labels excellent for household products that a consumer may store under their sink or in a closet for many months or even years.
If you’re evaluating label solutions for household products that come in straight-walled containers like bottles and cost-efficiency is a top consideration, roll-to-roll labels may be the ideal option. These labels can also be ideal if your business has a lot of different SKUs.
The main trait that separates these labels from roll-to-roll is they’re delivered in stacks. That can be very useful for a number of different applications. And because these labels offer plenty of flexibility in terms of materials, they can endure conditions like cold or moisture.
If you’re looking into label solutions and need to print less than 25,000 at a time, combination printing provides a great way to gain efficiency and enjoy savings that would normally only be possible with higher volume runs.
Based on what we covered above, there’s a good chance that at least two different types of labels could work on your household products. Because narrowing potential label solutions and picking the perfect option can be a challenge, the good news is it’s not something you have to do on your own.
Instead, you can work with Epsen Hillmer Graphics and take advantage of the over one hundred years of experience we have in this industry. Not only will we help you choose the perfect type of label, but we’ll ensure that every step in the design and printing process is a success.
If you want expert help in evaluating potential label solutions, along with an experienced provider that will work with you like a valued partner, be sure to give us a call at (402) 342-7000.